Best Clearbit Alternatives 2026
After the HubSpot Acquisition
Clearbit was acquired by HubSpot in December 2023 and is being phased into HubSpot Breeze. If you relied on the Clearbit API or standalone product, here are 8 alternatives compared on price, accuracy, and features — no sales call required.
What Happened to Clearbit?
Clearbit was a widely-used B2B enrichment API. Its acquisition and subsequent integration into HubSpot changed the product significantly for teams not on HubSpot.
December 2023
HubSpot acquires Clearbit for an undisclosed sum.
Early 2024
Clearbit branding begins phasing into "HubSpot Breeze" — their AI data layer.
Mid 2024
Standalone Clearbit plans become harder to find. API pricing changes. Community activity drops.
2025–2026
Clearbit functionality is increasingly gated behind HubSpot subscriptions. Teams not on HubSpot have an unclear path forward.
Bottom line: If you used Clearbit as a standalone API outside of HubSpot, you need an alternative. HubSpot Breeze is designed to enrich contacts inside HubSpot CRM — not as an independent data layer for your full marketing stack.
8 Clearbit Alternatives Compared
Ranked by fit for teams replacing standalone Clearbit functionality.
| Platform | Price | Profiles | Visitor ID | Enrichment | No Contract |
|---|---|---|---|---|---|
Exact MatchBest Overall | $999/mo or $6,999/yr | 250M+ U.S. profiles | |||
Apollo.io | Free – $119/mo per user | 275M+ contacts (B2B-primary) | |||
ZoomInfo | $15,000+/year | 200M+ contacts (B2B-primary) | |||
UpLead | $74–$299/mo | 155M+ B2B contacts | |||
Hunter.io | Free – $149/mo | 200M+ professional emails | |||
Lusha | Free – $79/mo per user | 100M+ contacts | |||
Cognism | $15,000+/year | 400M+ business profiles (global) | |||
People Data Labs | $98+/mo (API) | 3B+ person profiles (global) |
Each Alternative, In Detail
Exact Match
Best Overall$999/mo or $6,999/yrThe most direct Clearbit replacement: consumer enrichment + visitor ID + behavioral data in one platform.
Best for: B2C brands, agencies, and data-driven marketing teams
Pros
- No contracts — month-to-month at every plan
- 9 domains of behavioral and demographic data
- Individual-level site visitor identification
- In-market behavioral prediction (Predict ID)
- One flat price — $999/mo or $6,999/yr, unlimited credits
- Self-serve — live in under 5 minutes
Cons
- U.S. consumer data only (no EMEA)
- Not built for B2B sales prospecting
Apollo.io
Free – $119/mo per userB2B prospecting tool with some enrichment capabilities. Strong for sales teams, limited for consumer data.
Best for: B2B sales teams needing contact enrichment
Pros
- Large B2B database
- Free tier available
- Sales engagement built in
Cons
- Annual contracts required at scale
- Credits expire monthly
- Independent accuracy audits show 25–35% bounce rates
- No consumer behavioral data
ZoomInfo
$15,000+/yearEnterprise B2B data platform. Large database, very high price, annual contracts required.
Best for: Enterprise B2B sales teams with large budgets
Pros
- Large B2B database
- Deep firmographic and technographic data
Cons
- Annual contracts required ($15K+ minimum)
- 30–60% renewal price increases common
- Dual credit system adds complexity
- Not designed for consumer intelligence
UpLead
$74–$299/moVerified B2B contact database with real-time email verification. Good mid-market option.
Best for: SMBs needing B2B contact enrichment without enterprise pricing
Pros
- Real-time email verification before delivery
- Transparent pricing
- No annual contract required
Cons
- B2B only — no consumer data
- No visitor identification
- Limited behavioral data
Hunter.io
Free – $149/moEmail-first platform for finding and verifying professional email addresses. Narrow scope.
Best for: Teams that need email discovery only
Pros
- Email finding and verification
- Easy to use
- Free tier generous
Cons
- Email discovery only — not a data platform
- No enrichment beyond email
- No consumer data, no visitor ID
Lusha
Free – $79/mo per userContact enrichment focused on phone numbers. Smaller database, LinkedIn-native workflow.
Best for: Sales teams that prioritize phone outreach
Pros
- Strong direct-dial phone data
- Chrome extension for LinkedIn
- Compliant data practices
Cons
- Smaller database than alternatives
- Primarily B2B contacts
- No consumer behavioral data or visitor ID
Cognism
$15,000+/yearGDPR-compliant B2B data platform strong in European markets. Enterprise pricing.
Best for: Enterprise teams needing EMEA-compliant data
Pros
- Best GDPR compliance in the market
- Strong EMEA coverage
- Phone-verified mobile numbers
Cons
- Annual contracts required
- Enterprise pricing — not SMB-friendly
- No consumer behavioral data
People Data Labs
$98+/mo (API)Raw data API for technical teams. Massive dataset, no UI, requires engineering resources.
Best for: Engineering teams building data pipelines
Pros
- Largest raw dataset available
- Flexible API for custom use cases
- Pay-per-record available
Cons
- No UI — requires technical setup
- Not a marketer-friendly tool
- No visitor identification or audience building
The Fastest Way to Replace Clearbit
Exact Match is self-serve, transparent on pricing, and works with any stack — not just HubSpot. Start at $999/mo — or $6,999/yr. No sales call.
Already picked a replacement? Read our step-by-step migration guide.
Pricing and feature information based on publicly available data as of June 2026. All trademarks belong to their respective owners.